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Specialist Cars Summer Offers

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BMW M Range now at 2.9% APR

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BMW 7 Series & 8 Series Range now at 2.9% APR

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BMW X3 & X4 now at 2.9% APR

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The BMW X Range. Lead without compromise.

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Introducing the BMW 2 Series Gran Coupe

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BMW Owner's Guide: Maintaining Your BMW.

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The BMW i Range

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Proud Sponsors of Luton Town FC!

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The BMW X5

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The BMW X7

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The New BMW 1 Series

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The BMW Apprenticeship Scheme

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WE'RE ON SOCIAL MEDIA

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Snow Centre Partnership

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David Lloyd Partnership Announcement

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Harpenden Rugby Club Partnership

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Luton Rugby Club

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Tring Cricket Club Partnership

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Knebworth Cricket Club

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St Michaels Manor Partnership

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Odyssey Gym Knebworth Partnership

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Luton Town Football Club Partnership

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The BMW Apprenticeship Scheme

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BMW Help: Recalls

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The Specialist Cars Opt In

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Check In. Top Up. Check Out.

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VED Tax Changes

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Bump it. Snap it. Send it.

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What type of BMW Engine is right for you?

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BMW xDRIVE.

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WE ARE RECRUITING

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How to get connected with BMW Connected Drive.

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YOUR PERFECT BMW COULDN’T BE CLOSER.

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Specialist Cars BMW Group Reopen Update - COVID-19.

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Meet the team

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Julian Bourne

Head of Business

Ashley Wicks

General Sales Manager

Dan Tucker

Retail Sales Consultant Manager
  • Department BMW Sales

Steve Hudson

Retail Sales Consultant Manager
  • Department BMW Sales

Robert Neale

Retail Sales Consultant Manager

Jamil Hanif

Retail Sales Consultant

Tony Gair

Loyalty Manager
  • Department BMW Sales

Cornell Greer

Retail Sales Consultant
  • Department BMW Sales

Yusuf Akburak

Retail Sales Consultant
  • Department BMW Sales

Aamar Suleman

Retail Sales Consultant

Lucy Fisher-Garfield

Retail Sales Consultant

Mitchell Scales

Retail Sales Consultant

Hee Kiat Goh

Retail Sales Consultant
  • Department BMW Sales

Tony Yendell

Used Car Stock Controller
  • Department BMW Sales

Sales Administrators

  • Department BMW Sales

John Fincher

Aftersales Manager
  • Department Aftersales

Nikki Rootes-Chandler

Service Reception Manager

Jodie Darvall

Service Administrator

Lynda James

Service Administrator

Emily Conrad

Service Advisor
  • Department Aftersales

Tracy merson

Service Advisor
  • Department Aftersales

Leanne Aradi

Service Advisor

Tony Collins

Parts Manager
  • Department Aftersales

John Lucas

Technician

Andy Morey

Technician

James Johnson

Technician

Dan Smith

Technician

Zakeer Hussain

Technician

Rory Whooly

Service Driver

Maxine Beckles

Warranty Internal

Barry Simpson

Service Advisor

Lewis Davies

Technician

Calvin Muniafu

Technician

Paul Kelleher

Technician

Abdul Rob

Tyre Technician

Jon Gill

Technician

James Margrave

Technician

Chris Lill

Apprentice

Ross Alderton

Technician

Lee Tynan

Technician

CUSTOMER REVIEWS.

Our centre star rating is based on customer satisfaction scores from real customers. It is based on information collated by BMW UK over the past 90 days of new car sales and aftersales service transactions, where the customers have subsequently elected to complete a satisfaction survey online or by phone. You will also see below customer comments, which are unedited.

The service was completed on time

Service

Quick fault finding

Service

GOOD TREATMENT

Service

The showroom is immaculately presented and the staff are both friendly and approachable. I am able to work out of the showroom if on a waiting service and there are refreshments available. It's a pleasure to deal with the Luton branch!

Service

The team representing the BMW brand are professional. They have a good work ethic and respects their clients. I am glad I made the switch from Barons in Borehamwood for sure even I have to travel further to get to but I know my car is in good hands

Service

Excellent support, easy to deal with and a professional service throughout.

Service

There was nothing particularly difficult on the repair required

Service

All done promptly

Service

I felt very well looked after

Service

The service experience was professional and no problems was identified

Service

Smooth and professional service. No problems at all. Thank you.

Service

Well organised, felt secure over COVID-19 precautions taken.

Service

Special measures in place due to COVID-19 were well thought out and advisors spoken too were good.

Service

From the time I booked the vehicle the time and date was suitable for me and kept up-to-date whilst the work was carried out.? I dropped the car in the morning and picked it up in the afternoon when the work was completed.

Service

The best in Great Britain

Service

Delivery and collection was great, everything was ready and well explained by the sales member (Ellie)

Sales

In light of the COVID-19 pandemic the Management and sales team Did an excellent job.